Tag Archives: sxsw

I’ll be there y’all! (The Texas Style Council Conference!)

11 Feb

Over spring break, I’ll be headed home to Austin for friends, family, food, and fun and I may or may not have already started counting down! The first weekend I’m home, I’ll be attending (for the second time) the Texas Style Council Conference! It’s a great weekend of blog-related networking, keynote speakers, workshops, and other exciting events. For a full run down, check it out below:

Texas Style Council

Here’s a photo of me and my best friend Cassie  (who’s now a new blogger btw, check her out here) at one of the parties last year, it was a blast!

The rest of my spring break will be spent listening to music at South by Southwest, and attending a few runway shows at Style X Austin. I can’t wait! What are your spring break plans?

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Tx SCC Part 4: Blogging Longevity

15 Apr

This is my 4th post in a series of the ins and outs of blogging which I learned about at the Texas Style Council Conference during SXSW Music and Film Festival in March. Check out the others in my archives on the right side bar!

The third panel I attended was about blogging longevity and how to keep up the momentum and the enthusiasm, and was moderated by Grechen from Grechen’s Closet. The panelists consisted of Kyla from Blue Collar Catwalk, Katy from Kansas Couture, and Jennine Jacob from The Coveted and Independent Fashion Bloggers. These women have been blogging successfully for a long time, and had some great advice to share on avoiding blogger burnout and how to continue writing fresh and new posts over long periods of time. Here’s what they had to share!

1. Create a blogging schedule to capitalize on those moments when you feel particularly inspired. Instead of struggling to come up with a new post every single day, write when you feel especially inspired and save those posts to publish later. Or, don’t feel pressure to post every day. My blog uses a very manageable M-W-F posting schedule, and many professional bloggers limit their posts to M-F and take weekends off. It also helps to schedule regular features such as Music Monday, Outfit Tuesday, Recipe Wednesday… etc. Sticking to a plan like this will help you stay organized and diversify your content in a manageable way. I have certain days when I come up with 10 different ideas, and instead of posting them all immediately I save them up and post them over time, already written and ready to go! This saves the day when I have too much school work to come up with something original on the spot. Continue reading

Tx SCC Part 3: Using Your Blog to Start a Career

4 Apr

This is the third in a series of several posts about the amazing eye-opening things I learned about blogging at the Texas Style Council Conference in Austin over spring break. Click to check out part one and part two.

The second panel of the day was titled Careers: Using your site to sell your goods or launch a new career. The scheduled panelists were Brooke from Fashism, Janette from Store Envy, Pamela from Market Publique, Kendra from DBA, and Nora from Burdastyle. The panel was moderated by Pam from Swap.com. There was a special “celeb” last-minute addition to the panel- Kelly from famous blog The Glamourai made an impromptu appearance.

Although I’m not currently looking to start a business through my blog, their advice truly expands above just that and gave me lots of insight into how I can blog beyond myself, in order to help other people and my community as a whole. I can’t wait to implement some of their thoughts so I can reach out and impact others through my writing. Here are some of the pearls of wisdom I learned from these amazing women. Continue reading

Tx SCC Part 2: Monetizing Your Blog

28 Mar

Morning Update: My roommates tell me I’m apparently obligated to tell you all that it’s my birthday. So… I’m turning 20 today. YIKES! I’ve been a teenager for exactly half my life and this change is freakin’ me out… I’M SO OLD! I celebrated with a very nice dinner with close friends last night and I’m celebrating today by going to class from 9:00am-6:30pm and going to rehearsal from 6:30pm-9:00pm. Exciting, no? Hope you all have a marvelous day!

This is my second in a series of several posts about the amazing eye-opening things I learned about blogging at the Texas Style Council Conference in Austin over spring break. The first panel following Jennine Jacob’s keynote address was titled Going Pro, and discussed in detail the ins and outs of monetizing your blog and seeking sponsorships, affiliates, and advertisers. The panel featured Alessandra from Lulu*s, Elisa from BlogHer, Grechen from Grechen’s Closet, Patty from Charming Charlie, and was moderated by Jen from Jen Loves Kev.


I want to preface the lessons I learned by pointing out that clearly I’m not an expert on this subject. I don’t have any sponsors, affiliates, or advertisers, (yet), and have never tried to seek them out. However, that will probably change in the future and after hearing this panel I feel very prepared to make this transition and ready to navigate the wide world of monetization when I feel my blog is ready. So, without further adieu, here are the important lessons I learned about “going pro.” Continue reading

Tx SCC Day 2: The One-Shoulder Maxi Dress

23 Mar

Before I get into to more blogging business posts, I wanted to show you what I wore for the fun event! Dressing for a blogging conference is tricky. I wanted to be cute, comfortable, admired by other people with strong opinions about the fashion industry, and to top it all off, be genuine to my personal style. I think I made a great choice for all of these demands by selecting a one-shoulder raspberry printed maxi-dress from Forever 21. Here’s how it turned out:
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What I learned from Jennine Jacob: Just Keep Blogging

21 Mar


My best friend (and fashion merchandising major) Cassie and me at the Conference between sessions.

WOW. That’s about all I have to say about the fantastic panels and amazing speakers I heard this past weekend at the first annual Texas Style Council Conference. In fact, I learned so darn much during each session that I’ll be devoting each its own post and spreading them out over several weeks, so as not to overwhelm you with blog-obsessive goodness.

The keynote address was delivered by Jennine Jacob, blogger behind The Coveted and Founder of Independent Fashion Bloggers. She had great beads of wisdom to share and has helped me re-evaluate my philosophy as a blogger.

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Texas Style Council Conference: Mixer Recap

16 Mar

The first Texas Style Council Conference event I was able to attend was their dance party/mixer at BoConcept in the upscale and trendy 2nd Street District. As soon as my favorite wing woman best friend since kindergarten, Cassie, and I walked in to the beautiful design gallery, we were greeted by sponsors and vendors offering us discounts, raffles, blog opportunities, and some great swag. Our first stop was the Lulu*s table, where we each spun a wheel in hopes of winning a prize. I was out of luck, but Cassie scored a free piece of jewelry and selected a neat gold snake ring. Our next stop was an adorable photo booth by Nathan Russell Photography, complete with silly props. We took some hilarious photos and had so much fun!


Our next stop was the Dismount Creative area where we made a leather business card holder ourselves, it was so easy and only took about 10 minutes! Continue reading

SXSW Fest: Music, Food, Fashion, Film, and Fun!

7 Mar

So I already told you in my previous post how I’ll be exploring my love of fashion during SXSW, but here are some of the bands, films, and restaurants on my must-list while I’m home exploring Austin for the week!

Music

Two Fashion Conferences in One Week?!

3 Mar

I’m almost done with the awful thing which is midterms, and I’ve already come down with spring fever. The weather is warm, the bikinis are at the ready, and in just 9 days I’ll be on my way home to Austin for spring break! Not only am I excited to spend time with my parents and old friends and eat and shop at old favorites, but I’ll get to experience South by Southwest Music and Film Festival, The Texas Style Council Conference, and Style X. What are all those things? Well read on to find out!

Texas Style Conference - badge by PrettyShinySparkly.com

The Texas Style Council Conference is the first blogging conference put on by the Texas Style Council. Though not officially part of South by Southwest Music and Film Festival, they happen at the same time so there will be tons going on. Here’s the low down:

Friday March 11/7pm-10pm/Clothing Swap
Basically, bring all your cute clothes you want to trade and swap for something new to you to incorporate into your wardrobe! Unfortunately I’ll just be landing as this event is taking place… which is especially sad since I just cleaned out my closet and have tons to trade. Oh well, I’ll have to live vicariously through one of you.

Saturday March 12/Scavenger Hunt/Boutique Crawl/Dance Party
In the morning the first 75 people to arrive will get to form teams for a super fun photo scavenger hunt through the 2nd street shopping district. Prizes are provided by local boutiques. How unique and what a great way to explore and spot some fun fashion finds. Later that night, the organizers are throwing a crazy dance party with some fabulous sponsors and pop-up shops making an appearance. Now don’t get me wrong, I’m excited about the blogging aspect of this conference… but is it weird that I might be most excited about this dance party?

Sunday March 13/Brunch/Symposium/Fashion Show
After beginning the day with a little brunch, I will get to hear keynote speakers address the business of blogging and the future of weblogs and their role in fashion and style trends. For a complete list of speakers please visit the website. Later that night there will be a fashion show to end the weekend on. I absolutely can’t wait!

For the total rundown, schedule, panelists, attendees, and anything else you might possibly want to know, check out the TxSCC here. Continue reading

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